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SWS Group--烟台万科墨翠府售楼处
达人网微信号  / 发表于 2021-6-17 15:20:26 |商业公装[严选]  / 地产售楼处/泛会所
“而子建诗,微婉之情,洒落之韵,抑扬顿挫之气,固不可以优劣论也。”
                                                    -------宋·张戎《岁寒堂诗话》卷上




烟台,别称港城,位于山东省东部,胶东半岛北部,1984年国务院确定的中国首批沿海开放城市,是山东半 岛城市群中心城市,最佳中国魅力城市,联合国人居奖获奖城市。烟台是全国著名的“京剧之乡”、“鲁菜之乡”、“田径之乡”、“书法之乡”。海阳大秧歌、莱州蓝关戏、胶东大鼓和“八仙过海传说”等 13 个项目 被列入国家非物质文化遗产名录。

Yantai, also known as Port City, is located in the eastern part of Shandong Province and the northern part of Jiaodong Peninsula. In 1984, the State Council determined China's first batch of coastal open cities. It is the center city of Shandong Peninsula city group, the best charming city in China, and the United Nations Habitat Award winner. Yantai is the famous "Hometown of Peking Opera", "Hometown of Shandong Cuisine", "Hometown of Track and Field" and "Hometown of Calligraphy" throughout the country. Thirteen items including Haiyang Yangge, Laizhou Languan Opera, Jiaodong Drum and "Legend of the Eight Immortals Crossing the Sea" have been included in the National Intangible Cultural Heritage List.


本案位于烟台开发区古现功能片区,项目周边居住用地偏少,西侧厂企较多,但处在佳世客商圈辐射范围内,片区受北京南路东西割裂,东部居住氛围浓厚,西部产业与文化并存,周边“黄金河、学校、历史保护区等”,属片区中非常宜居地段。

This project is located in the ancient and modern functional area of Yantai Development Zone. The surrounding area of the project is less residential land, and there are many factories and enterprises on the west side. However, it is within the radiation range of the Jiashi business district. The area is divided by Beijing South Road from the east to the west, and the east has a strong living atmosphere. Cultural coexistence, the surrounding "Golden River, school, historical preservation area, etc." is a very livable area in the area.


深研传统文化脉络,融合古今设计精髓,SWS GROUP倾心之作—烟台万科墨翠府售楼处,“站于文化上,居于诗性中”,将东方自然灵动的设计元素与当地现代生活结合,让现代人感受新中式文化人居之美。
In-depth study of the traditional cultural context, integrating the essence of ancient and modern design, SWS GROUP's heart-warming work-Yantai Vanke Mocui Mansion sales office, "stands on culture and lives in poetry", combining oriental natural and smart design elements with the local modern life style. Let modern people feel the beauty of the new Chinese culture and habitat.



本案将以墨翠府三个字为出发点,结合烟台城市历史,书院文化以及滨海自然风光,延伸到整个空间概念中。墨翠府项目的主题理念是自然灵动,精致简约。灵感来自于自然生灵岁岁枯荣,往复而生生不息。让我们去繁就简,回归自然。
This case will take the three words of mocui mansion as the starting point, combine with the history of Yantai City, academy culture and coastal natural scenery, and extend to the whole space concept.The theme of mocui mansion project is natural and flexible, exquisite and simple.  Inspiration comes from the natural life, withered and prosperous year by year, and back and forth. Let's go simple and return to nature.



初入前厅过廊,赋形自然,落英缤纷被时间定格,犹如展示了烟台这风水宝地的风声水起的时代更迭,以放松的形式,表达了烟台的人文历史,建立了一种与自然有关的秩序,纯粹细腻的运用现代多媒体科技,犹如时光隧道流转显映。
When you first enter the vestibule and corridor, it is natural and colorful. It is fixed by time. It is like showing the changing times of Yantai, a treasure land of geomantic omen. In a relaxed form, it expresses the humanistic history of Yantai and establishes an order related to nature. The pure and delicate use of modern multimedia technology is just like the flow of time tunnel.




林尽水源,便得一山,山有小口,仿佛若有光,随着过廊山的雕塑装置引人入画,豁然开朗,植入沙盘区的空间调性,月光壁画枝形吊灯扬起空间的节奏,有序浸染,犹如月光洒落,光源神秘变换交织,增加了空间的层次,核心区展现无疑。
As the water source of the forest is exhausted, there is a mountain. The mountain has a small mouth, as if there is light. With the sculpture installation across the corridor mountain drawing people into the painting, it suddenly becomes clear. It is embedded in the spatial tonality of the sand table area. The moonlight mural Chandelier raises the rhythm of the space, and orderly impregnates it, just like the moonlight falling and the mysterious transformation of the light source, which increases the level of the space, and there is no doubt that the core area is displayed.




走进水吧,装置吊灯婉如自然的神笔,曲线淋漓尽致,光洁如丝,犹如漂浮在半空中的烟雾,又如水波划过,神秘悠远,让整个空间灵动自然,透着力量。
Walking into the bar, the installation of chandeliers is like a natural magic pen, with incisive and incisive curves, smooth as silk, like smoke floating in the air, and like water waves passing by, mysterious and distant, making the whole space flexible, natural and full of power.




提取中式园林中的漏景山墙等元素,抽象化应用在空间里,为空间增添趣味和灵动性。
Extraction of Chinese garden elements such as leaky landscape gable, abstract application in the space, add interest and flexibility to the space.



  • 汉诺威托盘——我们解释传统serveware特点是宽阔, 传统钢圈环装饰,细节的处理,一个有纹理的表面和抛光的成成熟的古铜色。

  • Hannover tray - we explain that traditional Serveware features wide, traditional steel ring decoration, detail handling, a textured surface and polished into a mature bronze color.




  • 库诺·沃尔特库诺·沃尔特创作的高石韦列洛斯——高大的当代黑色青铜雕塑(2019)

  • Kuno Walter Kuno Walter's high stone Veleros — tall contemporary Black Bronze Sculpture (2019)





  • 卡普里-经典优雅的穆拉诺玻璃手工枝形吊灯与一个美丽的艺术玻璃黑色叶子挂在不同高度的级联风格详细设计。受自然秋叶之美的启发,这款手工枝形吊灯由不同尺寸的6”-8”/10”/12”长度的 murano 叶子组合而成。这个优雅惊人的枝形吊灯将在任何空间作出声明,光线透露出优雅的弧形玻璃设计和独特的玻璃纹理的光辉,创造出一个新鲜干净的现代装置雕塑。

  • Capri classic elegant Murano glass handmade chandelier with a beautiful art glass black leaf hanging at different heights in cascading style detailed design. Inspired by the beauty of natural autumn leaves, this hand-made chandelier is composed of Murano leaves with different sizes and lengths of 6 "- 8" / 10 "/ 12". This elegant and amazing chandelier will make a statement in any space. The light reveals the brilliance of elegant curved glass design and unique glass texture, creating a fresh and clean modern installation sculpture.





去除繁杂,博大却不乏精细,既有文化的传承,也彰显了艺术的沉淀;在光与影、虚与实的流转中,为空间灌注禅意,打造出一个文化底蕴与品质感兼具的意境。
It is not only the inheritance of culture, but also the precipitation of art; In the process of light and shadow, the flow of emptiness and reality, the Zen is infused into space, creating a cultural connotation and quality sense of artistic conception.




新东方美学品质的呈现往往在于对质地,细节,氛围的精准把控。为身处其中的客人带来深度的沉浸感体验.新中式之美,在于简约灵动,优雅含蓄,有格调而不显压抑的文化意蕴。它在传承经典的同时,有巧妙地融合当下时代特性。新中式为传统文化注入新的生命,它以其简约内敛、精致端庄将古典文化进行现代演绎,将经典融入生活,传递大美于形的空间力量。言有尽而意无声,烘托出一种文雅与风度,让城市的繁华消隐于闲适之间。
The presentation of New Oriental aesthetic quality often lies in the accurate control of texture, details and atmosphere. The beauty of the new Chinese style lies in its simplicity, flexibility, elegance and implicitness, and its style without depressing cultural implication. While inheriting the classics, it skillfully integrates the characteristics of the current era. The new Chinese style injects new life into the traditional culture. With its simplicity, introverted, exquisite and dignified, it carries on the modern deduction of the classical culture, integrates the classics into life, and conveys the spatial power of great beauty in form. Words are full and meaning is silent, which sets off a kind of elegance and demeanor, and makes the prosperity of the city disappear in leisure.

效果图Renderings





平面图
Floor Plan

1F

2F

项目信息 Project Information
业主:万科 VANKE
项目地址:山东 · 烟台
项目名称:烟台万科墨翠府售楼处业主
管理团队:王龙飞、宋伟
硬装与软装:SWS Group
设计总监:孙炜
硬装设计:李龙、张子麟、陈慧莲
软装设计:陈文婷、邓丽娟、童思萌、杜莹
摄影:鲁哈哈

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