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ISERN SERRA--Moco 巴塞罗那商店
达人网eric  / 发表于 2023-7-11 17:50:07 |商业公装[严选]  / 店铺零售商店



设计工作室Isern Serra将数字艺术家Six N Five的计算机生成图像转化为巴塞罗那Moco博物馆的玫瑰色零售空间。Moco博物馆位于巴塞罗那的El Born社区,专门展出Damien Hirst、Kaws、Yayoi Kusama和Jeff Koons等现代艺术家的作品。该机构的同名概念店也提供类似的当代产品,销售设计、时尚和生活方式产品。


Design studio Isern Serra has transformed a computer-generated image by digital artist Six N Five into a rose-coloured retail space for the Moco Museum in Barcelona.Situated in Barcelona's El Born neighbourhood, the Moco Museum exclusively exhibits the work of modern artists such as Damien Hirst, Kaws, Yayoi Kusama and Jeff Koons.The institution's eponymous concept store has a similarly contemporary offering, selling a mix of design, fashion and lifestyle goods.





它超现实的粉色内饰最初是由数字艺术家Six N Five用电脑生成的图像,Six N Five以用柔和的色调想象超凡脱俗的梦境而闻名。总部设在巴塞罗那的设计工作室Isern Serra将这一图像变为现实,使用粉红色的微型水泥来实现图画中看到的相同均匀、超光滑的表面。


Its surreal pink interior started out as a computer-generated image by Six N Five, a digital artist known for envisioning other-worldly dreamscapes in pastel hues.Barcelona-based design studio Isern Serra then brought the image to life, using pink micro-cement to achieve the same uniform, ultra-smooth surfaces seen in the drawing.





商店玫瑰色的内部可以通过其立面上的两个大开口看到,其中一个是矩形的,而另一个是略微弯曲的,包含入口门。一系列粗壮的柱子贯穿空间的中间。周围的墙壁上布满了拱形、方形和圆形的展示壁龛,其中一些壁龛有显著的背光。一排排的货架和一个电视屏幕的框架也从墙上延伸出来。商店大部分开放的平面图只被几个用于展示产品的粉红色圆柱形基座和一个带有集成计算机系统的定制粉红色收银台所打断。天花板上安装了定制射灯,还有一个人造天窗。


The store's rosy interior can be seen through two large openings in its facade – one of them is rectangular, while the other is slightly curved and contains the entrance door.A series of chunky columns run through the middle of the space.Surrounding walls have been punctured with arched, square and circular display niches, some of which are dramatically backlit.Rows of shelves and a frame for a tv screen have also been made to project from the wall.The store's largely open floor plan is only interrupted by a few pink cylindrical plinths used to showcase products, and a bespoke pink cashier desk with an integrated computer system. Custom spotlights have been installed on the ceiling, along with a faux skylight.




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